
Safety Promotion is one of the four (4) components of a strong Safety Management System (SMS). While promoting safety may seem obvious, doing it right can have a profound impact on your operational readiness and your workforce culture.
Safety promotion starts with training. Every organization should strive to structure both onboarding training and recurrent training for each functional job description of the operation. Training not only sets safety expectations upfront but also ensures consistency with the processes the business puts in place to deliver high-quality results.
But there is more to promotion than training. Safety promotion should also be the continuous communication by your management team and the safety program at large about new information that has become available, updated FAA guidance, updated technical specifications, new or updated manuals, as well as less formal information like the safety meeting minutes. Ensuring that the team is made aware of new and improved information to do their jobs safely is paramount to Safety Promotion.
Lastly, Safety Promotion is also about communicating the progress your team is making toward your safety goals and safety performance indicators (SPIs). When the operation sets out to reduce injuries or damage, or to improve a particular process, the progress toward that goal and the acknowledgment of achieving it provide the team with instant feedback on the hard work everyone has done to make it happen.
When the workforce feels adequately trained, continuously updated with information that helps them, and can see the results, the impact on your team’s culture can be greatly improved. That leads to better retention, improved recruitment, and just an overall environment that your customers can feel from the moment they engage with you.
If you would like more information about Polaris Aero’s VOCUS SMS, visit us at https://www.polarisaero.com or contact sales@polarisaero.com and let us show you how we can help your safety program elevate to the next level.work for a company that values their input? This is how culture gets the boost to excel.


Steve Bruneau
Chief Revenue Officer – Polaris Aero LLC
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